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Design to Inspire Hope and Bring People's Live Back

2023 . HOPE BRAIN & BODY RECOVERY CENTER 

Hope Brain & Body’s mission is to deeply understand individuals’ experiences and conduct comprehensive analyses of the entire body to develop personalized diagnosis and treatment plans. Their care plans are tailored to rejuvenate the body and mind, empowering patients to achieve their health goals. They rely on functional medicine, nutritional solutions, and state-of-the-art equipment, emphasizing non-invasive treatments without medications or surgeries.

The Hope Brain and Body project began with us immersing ourselves in the brand’s concept and history, an essential phase to understand our starting point and envision the brand’s new direction. The diagram represents the outcomes.

The Hope Brain and Body project began with us immersing ourselves in the brand’s concept and history, an essential phase to understand our starting point and envision the brand’s new direction. The diagram represents the outcomes.

After analyzing several brands and considering our concept analysis, we concluded that the Hope Brain & Body logo should strike a balance between a technological and humanistic style, as well as between geometric and organic elements.

We began by developing a cohesive visual identity, aligning it with the company’s objectives. With the enhancement and presentation of their products in new formats, it was essential to strengthen the brand and establish a professional and trustworthy image to attract new clients.

After analyzing several brands and considering our concept analysis, we concluded that the Hope Brain & Body logo should strike a balance between a technological and humanistic style, as well as between geometric and organic elements.

We began by developing a cohesive visual identity, aligning it with the company’s objectives. With the enhancement and presentation of their products in new formats, it was essential to strengthen the brand and establish a professional and trustworthy image to attract new clients.

The primary strength of Hope Brain & Body lies in their testimonials—real-life stories that transformed from nightmares into lives filled with hope. These testimonials should be prominently highlighted on their website. Additionally, the technological aspect of their clinic is emphasized, as they have invested in state-of-the-art equipment to better assist their patients. The website design should convey professionalism and instill trust.

The primary strength of Hope Brain & Body lies in their testimonials—real-life stories that transformed from nightmares into lives filled with hope. These testimonials should be prominently highlighted on their website. Additionally, the technological aspect of their clinic is emphasized, as they have invested in state-of-the-art equipment to better assist their patients. The website design should convey professionalism and instill trust.